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PR & Communications Consulting Agency

We cultivate brands, plan strategically from a global perspective, and support communities.


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Armand Consulting, founded in January 2012, is a public relations consulting agency located in New York City. The boutique agency specializes in brand development, strategic communications and media relations for domestic and international clients in the fashion industry. Our mission is to cultivate brands into competitive powerhouses through product management, publicity, marketing and strategic events.
Under the sole proprietorship of Frances Armand, Armand Consulting's past and present clients consist of Harlem's Fashion Row, Sassy Jones Accessories, Chelsea Paris Shoes, Tnemnroda Sunglasses, Thierry Lasry sunglasses, Ade Samuel Shoes and Not Just a Getaway.

our clients.

We represent brands across various industries. View some past and present clients

our services.

Our services consist of media relations, social marketing, content development, and more.


Check out some of our work. Featuring Media Placements in VOGUE, Harper's Bazaar, EBONY and more

frequently asked questions.

Interested in consultation services? Review a few commonly asked questions before booking a consultation
  • When should a brand look for PR representative?
    -Your brand have a great story but you don’t know how to tell it? PR professionals can help you tell your story in a professional way -Your brand have amazing products but they are not getting the attentions they deserve? It’s time to look for a PR representative to get maintain media relations for your brand -You want your brand to engage in the social media conversation? Let PR representative handle it for you, no matter which social media channel you are interested in developing, PR professions will have solutions - Your brand should be prepared to allot a budget to pay the PR representative a monthly retainer.
  • Why is Media Relationship important?
    Maintaining good media relations will help your brands receive maximum positive exposure. It helps the public to understand your brand’s image and narrative better. Positive media exposure can also helps your brand gain credibility.
  • What service can PR representative provide you?
    -PR representative will help you set manageable goals and achieves them steps by steps through a communication plan -PR representative will source media lists/influencer list, pitch your brand’s story and secure media placements for you -PR representative can manage your brand’s upcoming events. The service includes but not limit to creating & sending invitations, drafting guest list, monitoring events coverage etc. -PR representative will provide you a monthly recap report includes all the media coverages, circulations, monthly PR activities and all upcoming activities -PR representative also are able to help your develop your social media channels. Social media strategies, content ideas and content calendars will be provided.

schedule consultation.

Fill out a form to schedule a consultation. 

If you are interested in our PR Coach services click on this link. PR Coach services are for brands or companies who would like to discuss strategies or currently are not ready for an agency but need guidance on how to gain visibility. 
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